The fuchsia is here ittsē girls! You won’t find a bodacious berry like this, even if you travel through time. Back to the Fuchsia sets the bar for the trendsetters with a bold presence and a vivid ferocity that can’t be denied. So go forth with this on-point-plum, ittsē girls, it’s a brave new world…and you own it.
ittsē Lip Crème Color is the perfect solution for getting ultimate color payoff in colors and finishes that are just right for YOU. We offer 8 universally flattering shades in two finishes: High Impact and Low Impact, so you can dial-up or tone-down the drama, to suit your mood. High Impact Lip Crème shades pack in the pigment with a long-lasting, non-drying formula that provides intense, feather-free color in a single swipe. Conversely, the same shade in the Low Impact Lip Crème finish has a buttery smooth formula that bestows lips with a delicate kiss of sheer color that lasts. All ittsē Lip Crème Colors are fortified with a skin protecting anti-oxidant blend and natural apple fruit extract known to help boost hydration.